Tough Times Don’t Last, But Resilient Entrepreneurs Do – Build Inner Armour That Lasts

Ever felt like the universe slammed the brakes on your business journey, just when you thought you had momentum?

Yeah, me too.

In our latest blog post “Tough Times Don’t Last, But Resilient Entrepreneurs Do – Build Inner Armour That Lasts”, it isn’t just about bouncing back in business. It’s about finding your feet again when life knocks you sideways. I’ve lived it, and what I learned might just help you find your footing too. Resilience is like a muscle, it doesn’t grow until it's tested. Sometimes, life throws a weight you never asked to carry. 

Life doesn’t always tap you on the shoulder with a gentle nudge. Sometimes it punches you right in the gut. And for entrepreneurs, especially those flying solo or building something from scratch, those hits can feel like a complete derailment.

Yet in those moments, something surprising happens:

We discover just how strong we really are.

Resilience isn’t about avoiding the hard stuff. It’s about learning how to stand up again, a little wiser, a little tougher, and often, more aligned with who you’re truly meant to be.

Let me tell you how one phone call shattered me, and then rebuilt me.

I remember that morning vividly.

I received a call from my daughter, and that call changed everything. The news shook me to my core, and in that moment, the direction of my life shifted completely.

Suddenly, the late nights and client deadlines didn't matter. My desire to be back in the UK, close to my daughter, went through the roof. That was all I could think of.

So I made a decision that, honestly, scared me:

 👉 I packed up.

 👉 I moved myself, and my business, back to the UK.

 👉 I chose family first.

Was it easy? Not even close. It was physically and emotionally draining. Logistically overwhelming. Financially uncertain.

But I got through it.

With the help of my family, we pulled through the grief, the heartache, and the chaos. And something beautiful happened on the other side:

✨ I achieved my dream of being back home.

✨ My business not only survived, but started thriving.

✨ I found a renewed purpose in what I do: providing compassionate, patient, and empowering tech support specifically tailored for female entrepreneurs and small business owners who feel overwhelmed by technology.

I’m here. I’m home. And I’ve never been more aligned with my purpose.

Let’s clear something up right now:

Resilient people aren’t “special.” They’re not built differently. And they definitely don’t have it all figured out.

Emotional resilience is learned. It’s built, like a muscle.

It looks like:

Showing up even when your heart is heavy.

Taking one small action when the big picture feels overwhelming.

Letting yourself feel, but not letting your feelings run the show.

When I was navigating that storm, I leaned on simple things:

Talking to family every day.

Focusing on one task at a time.

Taking breaks without guilt.

Saying “no” to things that don’t align with my values anymore.

Pro Tip: Build your resilience toolkit before you hit the wall. You don’t need a breakdown to build strength.

“Grief does not change you, it reveals you.” – John Green

It’s crazy how quickly your “priorities” can dissolve in the face of real-life tragedy or change.

Before my move, I was chasing growth, momentum, and strategy. But when I was forced to zoom out, I saw the truth: my vision had outgrown my old life.

I didn’t want just success, I wanted connection, presence, and freedom. I wanted to feel proud, not just look successful.

And you know what? That’s the gift hidden in tough times. They burn away the fluff and leave only what matters.

So ask yourself:

Are you building a business that serves your life, or the other way around?

What would you change if nothing was holding you back?

Clarity isn’t born in comfort, it’s born in chaos. And it can be the beginning of a better way forward.

Your emotional armour isn’t forged in one moment of pain, it’s built in the everyday moments after.

Here are some simple practices that helped me stay strong during the move and the rebuild:

Start the day with intention. Even 5 minutes of deep breathing or gratitude can shift your mindset.

Set firm boundaries. Your energy is precious, guard it like gold.

Have a non-negotiable “off” switch. Whether it’s a family dinner, a walk, or an early night, protect your downtime.

Talk to someone. A therapist, mentor, or friend, don’t white-knuckle your way through the hard stuff.

Take a small step. Take that one small step that you can take which will help to keep moving you forward.

“You cannot control the wind, but you can adjust your sails.” – Dolly Parton

And remember: self-care is a smart business strategy. A burnt-out leader can’t build anything sustainable.

If you’re afraid that sharing your struggles makes you look weak, let me stop you right there.

Your story is what makes you powerful.

When I began opening up about my journey, about the move, the grief, the fear, I didn’t lose credibility. I gained connection.

Clients related. Friends leaned in. My audience trusted me more, not less.

People don’t follow perfect leaders. They follow real ones.

So don’t be afraid to say, “Yeah, I’ve been through it. And I’m still here.”

That’s resilience. That’s leadership. That’s human.

The truth is, you can’t avoid the hard seasons. But you can grow through them.

Through sadness and heartache, I achieved the dream I’d quietly tucked away for years.

I came home. I grew stronger. And I’m building a business that aligns with who I really am, serving women who feel left behind by tech and helping them step into confidence.

If you’re going through something difficult right now, I see you. Keep going.

Tough times don’t last. But resilient entrepreneurs, like you, absolutely do.

💬 I’d love to hear from you…

What’s one tough time that shaped the way you do business today?

Share your story in the comments, or DM me on socials. Let’s build this resilience muscle together.

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